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Brandfundi Press Office
PR and Marketing Communications Agency driven to shape and manage brand reputations through strategically creative tactics. Through integration, and by holding a brand accountable, we aim to grow a brand's equity.
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So, you fired your PR agency, but were you ever on the same page?The public relations (PR) industry has fought to overcome its fair share of general negative perceptions throughout the years. We've been dubbed the "bums and balloons" in business and spin doctors, and let's not forget the infamous Bell Pottinger stunts that tarnished our profession. 21 Nov 2019 Read more

Brandfundi named Best Boutique Marketing and PR Agency in JohannesburgThis month MEA Markets magazine announced the winners of the 2019 African Excellence Business Awards. After a rigorous and in-depth nomination, voting and judging process, carried out by the publication's network of global industry experts and its in-house team, Brandfundi has been awarded the 'Best Boutique Marketing and PR Agency' in Johannesburg. 10 Jul 2019 Read more

PR IP at risk of being used without paymentA survey carried out for the Holmes Report by the PRCA (Public Relations and Communications Association) recently indicated that almost 50% of public relations (PR) leaders both in-house and in agency consultancies claim that they experienced intellectual property (IP) rights infringement in the last year. 1 Jul 2019 Read more

Don't be a one-trick pony; there's more to PR than media relationsPublic relations has historically been considered a press release machine, driving awareness through editorial, and relying on AVEs (advertising value equivalents) to demonstrate value through the estimated cost of the press release coverage achieved. 12 Mar 2019 Read more

Charging for PR ProposalsShould PROs hold onto our trade secrets until it's paid for, or should we accept that providing strategic proposals is the cost of doing business? 17 May 2018 Read more


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