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incuBeta is a global group providing clients with leading digital advertising services and media solutions.

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New MD appointed at Incubeta SA as it wins more enterprise clientsRoan Mackintosh has been appointed as Managing Director of Incubeta South Africa. The appointment forms part of Incubeta Holdings' aggressive growth strategy that includes a burgeoning headcount and geographical footprint as the group's client base expands to include more enterprise brands. 11 Sep 2019 Read more

DV360's new reporting UI allows clients to drive better agency performanceAs a client, you are currently reviewing an agency that has come in to visit your offices and did amazing in the RFP process, everything looked great and out of this world with lavish promises of astonishing CTRs and the lowest of CPAs. Everyone is pleased and you select said agency to run your campaigns. 28 Aug 2019 Read more

DQ&A appoints new commercial director as part of global growth strategyRoan Mackintosh has joined the global DQ&A team as commercial director. Roan's experience in both business leadership and digital marketing will assist the IncuBeta subsidiary's expansion plans in both the local and global markets. 3 Jul 2019 Read more

Lianne Godfrey"It will increase transparency across the industry and simplify yield management for publishers." 24 Jun 2019 Read more

Provide meaningful value to your customer or risk losing themSouth African consumers are becoming numbed by the constant barrage of mass content. A brand should aim to provide unique value, (be it educational, entertainment or meaningful time savings), at the appropriate time. 21 Jun 2019 Read more

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