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Wunderman Thompson South Africa is born out of the country's oldest digital, social media, technology and advertising agencies. Strong strategic and creative approaches backed by data insights drive service delivery across four centres of excellence: Advertising, Digital, Technology & Consulting.
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Having a data strategy is a crucial underpin to your customer's online user experience and your digital transformationIn my marketing and technology world, the insights delivered through data and analytics help brands to measure efficacy of a campaign, but also to understand their customers more intimately - tracking and capturing the right data at the appropriate point can yield business insights that can inform a range of different business and budgeting spend decisions - and it can enhance your customer's online experience. 2 Dec 2021 Read more

Wunderman Thompson SA Wins at 2021 Acquia Engage AwardsAcquia Engage Awards recognise global organisations for creating transformative digital customer experiences. 18 Nov 2021 Read more

Wunderman Thompson SA wins Rentoza pitchRentoza has officially appointed the digital division of Wunderman Thompson SA to deliver full-service communication, albeit digitally led. The scope of work includes strategy, content creation, radio, media planning, reporting and community management. 17 Nov 2021 Read more

Wunderman Thompson SA appoints consulting director, Kayembe IlungaKayembe Ilunga joins Wunderman Thompson SA's (WTSA) Consulting Centre of Excellence this month as a consulting director following a career in FMCG and financial services. 9 Nov 2021 Read more

Digital experiences customers wantI recently watched a video that got me thinking about the kinds of digital experiences customers want from brands they choose to give their hard-earned money to. Granted, the video is a couple of years old, but it is still relevant. In the video, a guy is inside a shop buying items on his list. Still, he keeps getting interrupted by "cookie monsters". The "cookie monsters" are trying to sell him random things he has no interest in. "People who bought that also bought this," one of the "cookie monsters" says to him. At one point, one of them puts an item in his basket without his approval which he takes out and gives back to her. She retorts with an "are you sure you want to remove this item from your basket?" much to the shopper's annoyance. The video successfully sheds light on horrible digital experiences too many of us can relate to. 23 Sep 2021 Read more

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