Tractor Outdoor was founded in 2001 by international industry veterans and is managed by a team who has a comprehensive grounding in the outdoor media industry.
Tractor Outdoor recently launched an after-sales service platform that would streamline its production process, ensuring that the standard of service it delivers to its customers remains consistently high. 20 May 2022Read more
Leading outdoor media owner Tractor Outdoor has joined the Grow Hope initiative, a shared-value movement that aims to support in rebuilding the economy following the devastation caused by the Covid-19 pandemic. 4 May 2022Read more
At the end of 2021, Innovocean - a joint venture between Tractor Outdoor and Reveel - was awarded the exclusive advertising rights for the Victoria & Alfred (V&A) Waterfront, encompassing all of the out-of-home (OOH) and digital out-of-home (DOOH) signage applications. 31 Mar 2022Read more
Tractor Outdoor, one of South Africa's leading independent out of home (OOH) media owners, has joined forces with intelligence platform AdMobilize to offer advertisers powerful analytics that will allow them to make more informed media placement decisions. 25 Mar 2022Read more
Location-based advertising is a buzzword that has been doing the rounds for some time, but is still a fairly new concept in the realm of out of home (OOH) media in South Africa. 14 Mar 2022Read more
