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The Brave Group is an assembly of specialist marketing and communication companies that work independently or as a group to guide clients towards more interesting, braver solutions to business challenges.
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Brave Group enters the media Arena with Sowetan and Business Day winsBrave Group is thrilled to announce its appointment as the principal advertising and creativity agency for two leading Arena Holdings dailies, The Sowetan and Business Day. 3 Jul 2020 Read more

Live true: My transgender life in adlandI'm a 39-year-old mixed-race transgender female. I am transgender because of a condition called Gender Dysphoria, which causes a discrepancy between a person's physical sex and their gender ID. When the two are in equilibrium, the term for that person is cisgender. Medical science currently has no reason as to what causes Gender Dysphoria. Transgender people are trans by nature, it's not a lifestyle choice. Although I was assigned male at birth, I identify as female. My pre-transition life was me pretending to be a guy, failing at it every day and in turn being made miserable for 36 years. 24 Jun 2020 Read more

Brave Group's Bravado grows into Danone brand portfolioBrave Group's Bravado is proud to announce its appointment as the overall BTL agency for Danone Southern Africa. Effective from 1 April 2020, Bravado will look after Danone's brands -- which include household names such as Inkomazi, Yogi-Sip, DanUp, Mayo, Activia, just to name a few. 29 Apr 2020 Read more

Brave Group's Musa Kalenga Best Individual Contributor to DigitalTechnology is changing the future of business and Musa Kalenga's achievements in digital, are testament to this. Kalenga, chief future officer at Brave Group, was announced as Best Individual Contribution to Digital at the 2020 IAB Bookmarks Awards. 20 Mar 2020 Read more

Is the boy-child suffering at the hands of patriarchy in advertising?Katlego 'Flocart' Ditlhokwe, senior strategist at Brave Group, shares his analysis on the representation of the boy-child in advertising. 18 Mar 2020 Read more


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