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Pyrotec specialises in industry-leading product identification solutions. Our extensive service offering includes a comprehensive range of coding and labelling equipment, on-pack identification, informational and promotional devices, and self-adhesive products for offices and homes.
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Prestige for the massesAccording to Wikipedia, masstige is a marketing term that means downward brand extension. A combination of the words 'mass' and 'prestige', it describes masstige as 'prestige for the masses'. 3 Dec 2019 Read more

Speed up production with print and apply labellingPrint and apply labelling offers great advantages for production operations, particularly because it's considerably faster and more reliable than manual applications. It also reduces waste, labour and possible operator errors, as well as running costs and downtime. 2 Dec 2019 Read more

Safeguards for consumers: food labellingIn South Africa, there are many regulations relating to the production, marketing and labelling of food to protect consumers. 6 Nov 2019 Read more

Are QR codes still worth using?QR (quick response) codes have been around since 1994. However, it wasn't until somewhere between 2010 and 2011 that they became commonplace, primarily because smartphone technology added a new layer to the codes, creating a gateway to many different forms of content. 30 Oct 2019 Read more

Flexible film coders improve efficiency and deliver higher performance printsFlexible film is a popular packaging format for food, cosmetics, pharmaceutical and building products. The launch of Markem-Imaje's three new thermal transfer overprinters (TTO), with new-to-market functionality, makes it quicker to code these surfaces while improving costs by providing deeper insights into production downtime and minimising mistakes. Markem-Imaje is locally represented in South Africa by Pyrotec PackMark. 29 Oct 2019 Read more

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