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Red Cherry produces interactive television campaign for VISA

Red Cherry has recently been commissioned an interactive television campaign for VISA focussing on the 2003 rugby world cup.
The interactive 40 second commercials, of which Red Cherry have produced 10 of, feature Francois Pienaar posing some great trivia questions on the MNET and DSTV platforms. Due to the strong editorial nature of the programme Red Cherry will be able to leverage a very strong airtime deal whilst at the same time offering VISA a vehicle to promote their strong involvement in next years inaugural world cup rugby tournament.

Red cherry is a true one-stop shop who are not only able to conceptualise but also produce and implement a sizeable campaign of this nature.

Ready, cherry, go!!



Editorial contact
Red Cherry Television
Joanne Halliday
011 807 2531
www.redcherry.co.za

13 Aug 2002 15:41

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