The latest billboard measures a massive 8m x 85m and is located in a strategic location on the Zambian capital city's busiest road, the Great East Road.
The billboard was taken up by MTN, Africa's largest mobile phone provider and long term client of Alliance Media.
'This premium billboard is very much in line with our reputation for being the market leader in Zambia and Africa at large' said Alliance Media group sales and marketing director, Greg Benatar.
Alliance Media Zambia is Zambia's largest out of home media company, dominating the capital city and operating in all 10 provinces.
Outdoor advertising and airport media in Zambia can be booked by contacting Alliance Media Zambia on moc.aidemecnailla@aibmaz
or the Africa desk of Alliance Media South Africa on moc.aidemecnailla@ofni