The drive is based on a Pride Campaign whose objective is to instil pride in Batswana so that they can convey relevant information about their country and what it can offer to the global village.
The spectacular billboards
being put up all over Botswana by Alliance Media promote the uniqueness of Botswana and highlight features such as culture, heritage, tourist attractions and opportunities in investment and governance structures.
Alliance Media has partnered with numerous companies in Botswana providing them with outdoor media and these sites can be booked by either contacting Alliance Media Botswana on moc.aidemecnailla@anawstob
or the Africa desk at Alliance Media South Africa on moc.aidemecnailla@ofni
or on +27 11 880 4664.