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G-Mobile partners with Alliance Media

Malawi's third mobile phone service provider, G-Mobile, has recently entered into a partnership with Alliance Media, Malawi and Africa's largest airport and outdoor media company to install billboards across the country, in the run up to its launch.
The billboard campaign is a teaser campaign in order to show the public that the network is about to launch, and that potential clients should wait to see the G-Mobile networks' offerings, before entering into contracts with other existing networks.

The network is said to be state of the art and plans for the roll out are all on track, with G-Mobile pledging to inject US$40m within the first five years into the operation.

G-Mobile partners with Alliance Media
5 Jan 2010 17:22