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Ornico provides brand, media and reputational intelligence and research to provide an independent view of brand performance. Gain the competitive edge by making strategic marketing and communications decisions to outsmart the competition.
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Barcelona Principles 3.0 and measuring brand communication initiativesOrnico recently hosted a communication measurement webinar featuring the Barcelona Principles 3.0, which enables the effective measurement of brand and communication and PR efforts. This latest iteration of the Barcelona Principles focus on inclusion, impact and integrity, with AVEs said to not be the value of communication. 4 Dec 2020 Read more

South Africa's telecommunications advertising and media research in 2019 and 2020Brand intelligence® firm Ornico conducted advertising spend and media intelligence research in the telecommunication industry for 2019 and part of 2020. The numbers show that advertising spend was affected during lockdown and with the rise of the Covid-19 pandemic. 1 Dec 2020 Read more

Barcelona Principles 3.0 on show during Measurement Month 2020The International Association for the Measurement and Evaluation of Communication (AMEC) will be hosting its seventh annual "Measurement Month" during November 2020. This initiative, which sees many events across the globe, aims to educate communication and public relations practitioners about the latest best practices in measuring the effectiveness of their communication and PR strategies. 4 Nov 2020 Read more

Webinar on brand intelligence trends and insights in telecommunications in South AfricaJoin Ornico and leading industry thinkers on Tuesday, 10 November 2020, at 10am, as we discuss current and future trends that are shaping the telecommunications industry in South Africa. The conversation will include changes and trends in advertising, leading stories and the impact of access to affordable data - among others. 29 Oct 2020 Read more

Advertising spend trends in telecommunications show growth [infographic]Radio emerges as the medium of choice for newcomer commercials in telecommunications advertising for September 2020, finds research by Brand Intelligence® firm, Ornico. Leading telecommunications brands from mobile communications networks to handset manufacturers came up prominently in new ads during September in South Africa, as business recovers from the effects of lockdown. 9 Oct 2020 Read more

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Tel: +27 11 884-5041

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C.E.O: Oresti Patricios
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Head: Sales & Client Services: Alexis Petje
Email: az.oc.puorgocinro@psixela

PR & Marketing: Mongezi Mtati
Email: az.oc.puorgocinro@mizegnom