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Clockwork is a Johannesburg and London-based through the line agency focused on building meaningful connections with brands and their audiences. Independent. Integrated. Inspired.
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News
Clockwork brings home 9 Cannes Lions for Xbox with McCann collab campaignClockwork, once again, delivers for the Xbox account by scooping a total of nine Cannes Lion Awards, with a further five shortlists for its Visit Xbox - The Birth Of Gaming Tourism campaign. 29 Jul 2021 Read more

Clockwork welcomes Mathabo Diale as client service directorClockwork is thrilled to announce the appointment of Mathabo Diale in the position of client service director. 20 Jul 2021 Read more

No more tough guys, just good fellas, pleaseSince around the 1920s, when the sales era of advertising was introduced, marketing has been building visual gender stereotypes to convince people to purchase products and leaning heavily on societal biases for genders as part of their product or brand story. 8 Jul 2021 Read more

Clockwork digital campaigns receive 5 nominations at the Bookmark Awards 2021Clockwork's interactive communications campaigns continue to make waves in the South African advertising and marketing industry, with five solid nominations at the annual IAB Bookmark Awards - the benchmark for tech, digital and leading edge innovation. 22 Jun 2021 Read more

Q&A with Penny Motsamai, public relations director at ClockworkPenny Motsamai takes us behind the scenes of Clockwork and her new role as public relations director. 21 Jun 2021 Read more

Is YouTube being underutilised by South African brands?YouTube has grown rapidly over the past few years in South Africa. However, the channel is still an enigma to many brands, especially in South Africa. 15 Jun 2021 Read more

Clockwork named African Consultancy of the Year at the Sabre Awards EMEA 2021The winners of the Sabre Awards EMEA 2021 were announced on 9 June 2021 with fantastic news for Clockwork, which walked away with big wins in some of the stronger contested categories. 10 Jun 2021 Read more

Clockwork appoints Penny Motsamai as public relations directorClockwork is proud to announce the appointment of Penny Motsamai as public relations director. Motsamai has been with the agency running the Standard Bank public relations accounts since 2019 and is a seasoned professional with a tremendous amount of experience in both client and agency side of corporate and consumer divisions. 8 Jun 2021 Read more

Clockwork picks up major wins at the 2021 Prism Awards for Netflix: Blood & WaterClockwork has enjoyed another successful run at the annual Prism Awards with the dynamic communications campaign for local production Netflix: Blood & Water, a collaboration effort with Eclipse Communications that took home a total of four awards across various categories. 7 Jun 2021 Read more

The power of using Segmentation and Personas in marketing and defining the role of bothThe rise of digital media and the demand for personalisation by the ever-evolving connected consumer has put pressure on brands to become more specific in their advertising efforts. 21 May 2021 Read more

Clockwork excels at the African Sabre Awards with clients Netflix and Xbox as forerunnersSouth African full service advertising agency Clockwork is proud to announce six take-homes from the globally-revered African SABRE Awards, with two Winner trophies and four Certificate Of Excellence Awards. Clockwork's clients Netflix, Xbox, Standard Bank and Acer were among the campaigns that picked up accolades. Clockwork has recently opened a brand new branch in the UK. 5 May 2021 Read more

Clockwork expands to the UKEx-Engine CMO Richard Dutton and ex-Wunderman Thompson head of strategy Marcus Reynolds are heading up Clockwork UK, the first expansion of South African full-service advertising agency Clockwork, founded in 2010 in South Africa. 1 Feb 2021 Read more