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Brandfundi Press Office
Brandfundi is a B2B specialist Public Relations and Marketing Communications Agency. We exist to provide expert PR services to companies in the B2B space, helping to build, repair and/or protect brand reputations with integrity and professionalism.
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SA Prestige Awards names Brandfundi Content Creation Service of the YearBrandfundi has been awarded The Corporate Livewire South Africa Prestige Content Creation Service of the Year - Gauteng - South Africa. These awards recognise SMEs that have proven to be the best in their market over the past year. 18 Sep 2020 Read more

The market is vulnerable; raise your EQThe marketing and communications landscape has had to build on its EQ (emotional intelligence) during the Covid-19 pandemic as individual priorities the world over shifted. In the face of job and financial insecurity, life-threatening health risks, social distancing and possible isolation, the majority of people began to feel exposed and vulnerable. 28 Aug 2020 Read more

Don't neglect employee engagement during #Covid-19During the Covid-19 pandemic, brands worldwide are doing their best to assure customers that they're there for them. Brand communications teams are working hard to reaffirm that their brand is "here to help", "take care of people", and, my personal favourite, "we're in this together." 21 Apr 2020 Read more

So, you fired your PR agency, but were you ever on the same page?The public relations (PR) industry has fought to overcome its fair share of general negative perceptions throughout the years. We've been dubbed the "bums and balloons" in business and spin doctors, and let's not forget the infamous Bell Pottinger stunts that tarnished our profession. 21 Nov 2019 Read more

Brandfundi named Best Boutique Marketing and PR Agency in JohannesburgThis month MEA Markets magazine announced the winners of the 2019 African Excellence Business Awards. After a rigorous and in-depth nomination, voting and judging process, carried out by the publication's network of global industry experts and its in-house team, Brandfundi has been awarded the 'Best Boutique Marketing and PR Agency' in Johannesburg. 10 Jul 2019 Read more

PR IP at risk of being used without paymentA survey carried out for the Holmes Report by the PRCA (Public Relations and Communications Association) recently indicated that almost 50% of public relations (PR) leaders both in-house and in agency consultancies claim that they experienced intellectual property (IP) rights infringement in the last year. 1 Jul 2019 Read more

Don't be a one-trick pony; there's more to PR than media relationsPublic relations has historically been considered a press release machine, driving awareness through editorial, and relying on AVEs (advertising value equivalents) to demonstrate value through the estimated cost of the press release coverage achieved. 12 Mar 2019 Read more

Charging for PR ProposalsShould PROs hold onto our trade secrets until it's paid for, or should we accept that providing strategic proposals is the cost of doing business? 17 May 2018 Read more

Founder and owner of Brandfundi, Michelle Cavé tackles the client/public relations pain-points to help clients get the most from their investment 27 Feb 2018 Read more

This month, after 16 years of working in public relations and marketing, Michelle Cavé announced the launch of her PR Consultancy, Brandfundi. The boutique agency name is founded on the idea of being an expert or authority on brand communications and reputation management. 25 Nov 2015 Read more