Borderless Access is a digital MR company, providing access to consumer and niche audience experiences to its global clientele with its first-party online panels and its products and research solutions.
Healthcare globally has received much focus since the beginning of the Covid-19 pandemic. Medicine-purchasing behaviour has changed, and so has the practice of medical consultation. Borderless Access conducted a survey to understand perceptions around medical travel consultations and what advice people will seek from medical professionals, once travel restrictions open up. These findings, which span South Africa, Nigeria and eight other countries, also uncover behaviour around the purchase and stocking up of medicine. 15 Jul 2020Read more
The global Covid-19 pandemic has pivoted the world in countless new directions, a significant one being the exponential embrace of digital engagement. The field of healthcare is, of course, one that has been at the forefront of many pandemic-related changes. Medical professionals have had to adapt their entire way of working - and the public has responded. Borderless Access brings you findings from 10 countries on how modes of medical consultation have and will continue to change, post-lockdown. 7 Jul 2020Read more
As South Africa, along with the rest of the world, strives to jump-start the economy after its unprecedented hiatus, Borderless Access shares the financial and banking behaviour of our citizens. We provide a glimpse into how South Africans bank, what financial decisions they have made - both pre- and during Covid-19 - and understand where they invest their hard-earned money. 24 Jun 2020Read more
Liquor stores nationally are witnessing enormous queues and hefty sales as lockdown Level 3 marks a lifting of the ban on alcohol sales. However, the market is expected to witness a shift in the consumers' alcohol-buying behaviour as they settle into Level 3. Borderless Access, therefore, conducted a study to understand this change in behaviour and how it might impact the alcohol industry. 17 Jun 2020Read more