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Borderless Access Press Office

Borderless Access is a digital MR company, providing access to consumer and niche audience experiences to its global clientele with its first-party online panels and its products and research solutions.

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Consumer perceptions of digital payment methods: South Africa

Consumer perceptions of digital payment methods: South Africa

As digitisation makes its way into Africa across sectors and industries, digital payment methods are being offered as safe and convenient alternatives to traditional options. 19 May 2020 Read more

Covid-19 - Which media channels to use to connect with consumers

Covid-19 - Which media channels to use to connect with consumers

At a time of global shift, it is imperative for brands to remain connected to their consumers. Communicating actively during turbulent times gives consumers the peace of mind that they can still rely on their trusted brands. As people seek stability and reliability in an unfamiliar world, brands are perfectly positioned to deliver on this, and should take every opportunity to do so. 7 May 2020 Read more

Covid-19 - How brands can support South African consumers

Covid-19 - How brands can support South African consumers

With every aspect of their lives being affected by the impact of Covid-19 and the national lockdown, consumers are expecting more from their brands than ever before. As the estimated drop in South Africa's economy grows, disposable money is tighter than before, for almost every citizen. 30 Apr 2020 Read more

#Covid-19: Top concerns for South African consumers

#Covid-19: Top concerns for South African consumers

As the extended national lockdown continues, South Africans' greatest Covid-19-related concern is the economy. This is even more top-of-mind for most citizens than concern over their family's healthcare needs, which features as their second most pressing concern. 21 Apr 2020 Read more

Online market research: Transitioning 'proactively' not reactively

Online market research: Transitioning 'proactively' not reactively

In times of crisis, there are two paths to take: Reactive or Proactive. It is entirely understandable (and much more common) for businesses and individuals to take the reactive path. 6 Apr 2020 Read more

Contact Borderless Access

Bev Tigar I Lead Business Development Consultant, Africa
I 079 572 6233

Meave Beckett-Leech I Marketing Consultant, Africa
I 073 811 7848